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Cardboard and corrugated cardboard Flexible packaging materials
Turnkey R&D service 3D virtual store Logistics cycle simulation Just in time delivery Technological support
Food and Beverage Consumer goods Industrial goods

Gotek Group became the general sponsor and jury member of "A Clockwork Orange-2022" competition

Last Thursday, the editorial office of the "Tara and Upakovka" magazine hosted the jury of the 27th international student competition for the best package design "A Clockwork Orange", which has long become a brand among students who plan to associate their work with the creation of packaging. The competition is supported by Chamber of Commerce and Industry of the Russian Federation, National Packaging Confederation, Association of Russian Branding Companies and Russia Designers Association. This year 240 applications from 30 universities and colleges of Russia, Armenia and Belarus were submitted for the competition.

Realizing that in the modern world a competent and in-demand specialist can be realized only if there is close interaction between business and educational institutions, the management of Gotek Group pays great attention to professional education in the field of packaging, cooperating with specialized educational institutions, and supporting various industry events aimed at development of domestic packaging industry.

Therefore, almost from the first years of its existence, Gotek Group has been a permanent partner and title sponsor of the event, and the company's specialists are members of the competent jury.

This year it was presented by Zhanna Kozyreva, a packaging design expert at Management company of the Gotek Group: "The participation of our company as a general sponsor and partner is a great opportunity to help students in their professional formation and development. It is possible that very soon some of them will work at industrial enterprises, and we will work with them or directly interact with the packaging, acting as ordinary consumers. Therefore, our company, being the largest manufacturer in the country and an expert in the field of packaging and the packaging market, is interested in raising the prestige of the profession and professional growth of specialists. Participating for the first time in the jury of the competition, I would like to mention several important positive aspects. First of all, special attention should be paid to the works designed using an integrated approach to packaging development, starting with the general idea and individual branding elements and ending with the layout of future packaging. Certain solutions have been so thought out that they are almost ready to be implemented and work with customers in stores. Well, I would also like to note the courage and confidence of young designers in presenting innovative ideas."