Two awards of the international PartAward 2024 for the Gotek group of enterprises

Yesterday at the International Exhibition Center "Crocus Expo" were awarded the winners of the annual international Award in the field of production and packaging design PartAward 2024 as part of the RosUpack-2024 exhibition.

The title of prize winner is awarded to those companies and enterprises that offer packaging solutions with improved consumer properties and high product quality indicators. Among the winners in the "Manufacturer of the Year" category was the packaging of JSC "Gotek North-West" - a show box for bacon and brisket developed for the "Samson" company and intended for display in retail outlets. The packaging solution was the winner of the "Secondary Packaging" category.

 

The advantages of the design solution that ensured the victory for the developers:

- possibility of packaging both horizontally and vertically directed products;

- show box does not use adhesive tape and does not require preliminary assembly;

 for each type of display, a press-in shelf is provided from the back panel so that the attachments inside the show box are facing the buyer at an angle and do not fall forward;

- a special paint formula was selected for the packaging solution which increases abrasion resistance.


Another award winner was developed by JSC "Gotek" - packaging for corners (snacks) for the company "DR.Korner" (hanging hook for an additional point of sale). The packaging won the "Manufacturer of the Year" category, type "POS Materials".

Packaging advantages:

- provides high laying productivity and high laying speed;

- has increased marketing potential due to digital printing and colorful design;

- can be used outside the standard location in a retail outlet;

- allows you to beautifully and effectively organize the display of goods at points of sale;

- size, elements, design details are easy to assemble and adapted to meet logistics requirements;

- has a completely self-assembled structure that does not require additional funds;

- compact size of the hanging hook in width and depth allows it to be placed in the most visible places for the buyer.


Congratulations to our colleagues on their victory.