Yury Alpeev for the RBC TV channel: #packaging #packing materials #deficit
Yury Alpeev, the Director of Strategic Marketing Department at Gotek Group, shared his opinion on the opportunities for developing new segments in the packaging industry in the current economic conditions on live of the "DEN’. Glavnoye (Day program. Top news.)" program on the RBC TV channel.
One of the most important areas remains the production of materials and finished packaging solutions in accordance with the principles of sustainability. The transition from “traditional” polymer films to special-purpose films and papers with certain characteristics will continue to be relevant, as well as the replacement of complex multilayer materials with monomaterials with additional barrier properties, the production of multifunctional boxes that allow the packaging to be used further, and transportation packing that are easy to return into circulation as a secondary raw material.
As for the difficulties in the field of technological equipment of production, which new market players may face now. In addition to European manufacturers, there has always been a large selection of equipment suppliers from China and Korea, which at the moment remain available. Yury Alpeev noted, “For a start, you can always find inexpensive machines on which you can learn how to produce packaging. If we take any manufacturer of packaging, then the types of products they produce can be under a hundred. And these are different types, different materials, different technologies.”
Here you can watch the full version of the program.